I was tasked with designing the first IOS app for Airfarewatchdog and was responsible for the overall user experience of the app as well as the look and feel. I partnered with the product team to whiteboard the different scenarios and user flows (sorry, I don't have this!). The goal was to create a clean and simple experience so that users can easily find the best airfares available via featured searches.
The results after we launched exceeded expectations. Featured searches increased by 35% and rev per visit increased 30% compared to mobile web.