Clover Listings, a First Data product, was created to help merchants better manage their online presence. We partnered with Yext to offer merchants the ability to update their business information once, and publish it to over 70 third party sites such as Google, Yelp, Facebook and more. In addition, business owners can manage all their reviews in one place and access analytics showing customer trends and insights. I worked closely with the Yext team to learn from their best practices via testing and obtain an understanding of all their analytics and data. Working closely with the product team, we determined the flow of the entire product, discerned which data points would be most valuable for these merchants and designed a clean and intuitive experience.